Lamb, C. W., Hair, J. F., & McDaniel, C. (2018). MKTG 11: Principles of marketing. Cengage Learning.
Chicago (17e ed.) BronvermeldingLamb, Charles W., Joseph F. Hair, en Carl McDaniel. MKTG 11: Principles of Marketing. Boston, MA, USA: Cengage Learning, 2018.
MLA (9e ed.) BronvermeldingLamb, Charles W., et al. MKTG 11: Principles of Marketing. Cengage Learning, 2018.
Let op: Deze citaties zijn niet altijd 100% accuraat.