Market research in practice how to get greater insight from your market

"Lively and accessible, Market Research in Practice is a practical introduction to market research tools, approaches and issues. Offering a clear, step-by-step guide to the whole process - from planning and executing a project through to analysis and presentation of the findings, the book expla...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριοι συγγραφείς: Hague, Paul N. (Συγγραφέας), Hague, Nick 1974- (Συγγραφέας), Morgan, Carol-Ann 1958- (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:Ancient Egyptian
English
Έκδοση: London, United Lingdom Kogan Page Limited 2013.
Έκδοση:Second edition.
Σειρά:Market research in practice series
Θέματα: