Market research in practice how to get greater insight from your market

"Lively and accessible, Market Research in Practice is a practical introduction to market research tools, approaches and issues. Offering a clear, step-by-step guide to the whole process - from planning and executing a project through to analysis and presentation of the findings, the book expla...

Deskribapen osoa

Xehetasun bibliografikoak
Egile Nagusiak: Hague, Paul N. (Egilea), Hague, Nick 1974- (Egilea), Morgan, Carol-Ann 1958- (Egilea)
Formatua: Liburua
Hizkuntza:Ancient Egyptian
English
Argitaratua: London, United Lingdom Kogan Page Limited 2013.
Edizioa:Second edition.
Saila:Market research in practice series
Gaiak: