APA-Zitierstil (7. Ausg.)

Peter, J. P., & Donnelly, J. H. J. (2015). A preface to marketing management (Fourteenth edition.). McGraw-Hill Education.

Chicago-Zitierstil (17. Ausg.)

Peter, J. Paul, und James H. Jr Donnelly. A Preface to Marketing Management. Fourteenth edition. New York, N.Y: McGraw-Hill Education, 2015.

MLA-Zitierstil (9. Ausg.)

Peter, J. Paul, und James H. Jr Donnelly. A Preface to Marketing Management. Fourteenth edition. McGraw-Hill Education, 2015.