The library PR handbook high-impact communications

The library PR handbook high-impact communications

Show all versions (3)

The fast-paced and complex PR role is becoming increasingly important as libraries need to respond quickly to the changing media landscape and the country's demographic shifts. This handbook will get you on the right PR track with: ideas to harness a celebrity brand and create effective public...

Popoln opis

Bibliografske podrobnosti
Drugi avtorji: Gould, Mark R. (Editor)
Format: Electronic Resource
Jezik:English
Izdano: Chicago American Library Association [2009]
Serija:IG library
Teme:
Libraries > Public relations > Handbooks, manuals, etc.
Libraries and community > Handbooks, manuals, etc.
Electronic books.
Online dostop:Available for University of the Philippines Baguio via IG Library. Click here to access