Marketing today's academic library a bold new approach to communicating with students
In this study, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target users more precisely.
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| 団体著者: | |
| フォーマット: | Electronic Resource |
| 言語: | English |
| 出版事項: |
Chicago
American Library Association
2009.
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| シリーズ: | IG library
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| オンライン･アクセス: | Available for University of the Philippines Baguio via IG Library. Click here to access |