Cita APA (7th ed.)

Burns, A. C., Bush, R. F., & Sinha, N. (2014). Marketing research (Edition 7.). Pearson Education Limited.

Cita Chicago (17th ed.)

Burns, Alvin C., Ronald F. Bush, i Nilanjana Sinha. Marketing Research. Edition 7. England: Pearson Education Limited, 2014.

Cita MLA (9th ed.)

Burns, Alvin C., et al. Marketing Research. Edition 7. Pearson Education Limited, 2014.