Media and advertising

Dades bibliogràfiques
Autor principal:	Natarajan, Samitha Rani (Autor)
Autor corporatiu:	Confederation of Indian Universities (co-publisher.)
Format:	Llibre
Idioma:	English
Publicat:	New Delhi Jnanada Prakashan (P&D) in association with Confederation of Indian Universities 2014.
Matèries:	Advertising media planning. Advertising. Mass media.