Cravens, D. W., Le Meunier-FitzHugh, K., & Piercy, N. (2012). The Oxford handbook of strategic sales and sales management. Oxford University Press Inc.
Citación estilo ChicagoCravens, David W., Kenneth Le Meunier-FitzHugh, and Nigel Piercy. The Oxford Handbook of Strategic Sales and Sales Management. New York: Oxford University Press Inc, 2012.
Cita MLACravens, David W., et al. The Oxford Handbook of Strategic Sales and Sales Management. Oxford University Press Inc, 2012.
Warning: These citations may not always be 100% accurate.