Anchors aweigh a demonstration of cross modality anchoring and magnitude priming

Research has shown that judgments tend to assimilate to irrelevant "anchors." We extend anchoring eVects to show that anchors can even operate across modalities by, apparently, priming a general sense of magnitude that is not moored to any unit or scale. An initial study showed that partic...

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書目詳細資料
Main Authors: Oppenheimer, Daniel M. (Author), LeBoeuf, Robyn A. (Author), Brewer, Noel T. (Author)
格式: Analytics
語言:English
出版: [Place of publication not identified] Elsevier B.V. ©2006.
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