00000caa a22000003i 4500 UP-1685594773861985473 Buklod 20150204150541.0 g||| | || || ta 160920s2002 xx r |||| u|eng d (iLib)UPBAG-00016088034 BAG rda eng Circulation-Monograph Shepperd, James A. author. The Affective consequences of expected and unexpected outcomes James A. Shepperd, James K. McNulty. ©2002. 4 leaves illustration 28 cm Includes bibliographical references. How do people feel about unexpected positive and negative outcomes? Decision affect theory (DAT) proposes that people feel displeasure when their outcomes fall short of the counterfactual alternative and elated when their outcomes exceed the counterfactual alternative. Because disconfirmed expectations provide a counterfactual alternative, DAT predicts that bad outcomes feel worse when unexpected than when expected, yet good outcomes feel better when unexpected than when expected. Consistency theories propose that people experience displeasure when their expectations are disconfirmed because the disconfirmation suggests an inability to predict. According to consistency theories, both good and bad outcomes feel worse when unexpected than when expected. These two theoretical approaches were tested in three studies. The results consistently support DAT Decision making. Counterfactuals (Logic). McNulty, James K. author. Psychological Science Vol.13, No.1 (2002) : pages 85-88. FO UPBAG UPBAG-MAIN Circulation-Monograph Analytics