Citazione Stile APA (7a Edizione)

Barban, A. M., Cristol, S. M., & Kopek, F. J. (1987). Essentials of media planning: A marketing approach (Second edition.). NTC Business Books.

Citazione stile Chigago Style (17a edizione)

Barban, Arnold M., Stephen M. Cristol, e Frank J. Kopek. Essentials of Media Planning: A Marketing Approach. Second edition. Lincolnwood, Illinois: NTC Business Books, 1987.

Citatione MLA (9a ed.)

Barban, Arnold M., et al. Essentials of Media Planning: A Marketing Approach. Second edition. NTC Business Books, 1987.