Psychology of pricing consumers' perception to promotional framing of price and its effect to their purchase intentions

Psychology of pricing consumers' perception to promotional framing of price and its effect to their purchase intentions

Opis bibliograficzny
Główni autorzy: Raqueno, Raisa Mae Q. (Autor), Rivera, Pia Angelica P. (Autor)
Format: Praca dyplomowa
Język:English
Wydane: 2013.