Psychology of pricing consumers' perception to promotional framing of price and its effect to their purchase intentions

Psychology of pricing consumers' perception to promotional framing of price and its effect to their purchase intentions

Xehetasun bibliografikoak
Egile Nagusiak: Raqueno, Raisa Mae Q. (Egilea), Rivera, Pia Angelica P. (Egilea)
Formatua: Thesis
Hizkuntza:English
Argitaratua: 2013.