A study on Mcdonald's TV commercials' communication strategies and implications on the buying behavior of CAC students

A study on Mcdonald's TV commercials' communication strategies and implications on the buying behavior of CAC students

Dettagli Bibliografici
Autori principali: Castro, Nelly Rae Caroline U. (Autore), Tagaza, Meilin Ross D. (Autore)
Natura: Tesi
Lingua:English
Pubblicazione: 2013.