APA (7th ed.) Citation

Lee, K., & Carter, S. (2012). Global marketing management: Changes, new challenges, and strategies (Third edition.). Oxford University Press.

Chicago Style (17th ed.) Citation

Lee, Kiefer, and S. Carter. Global Marketing Management: Changes, New Challenges, and Strategies. Third edition. Oxford, [England]: Oxford University Press, 2012.

MLA (9th ed.) Citation

Lee, Kiefer, and S. Carter. Global Marketing Management: Changes, New Challenges, and Strategies. Third edition. Oxford University Press, 2012.