00000cam a22000003i 4500 UP-1685594773861845886 Buklod 20240427152129.0 ta rb |||| u| ta 160318s2006 nyuab rb |||1 u|eng d 0073264482 (iLib)UPBAG-00008722554 DLC BAG rda eng HF 5415 K47 2006a Marketing Roger A. Kerin ... [and three others]. 8th edition. New York McGraw-Hill Custom Publishing ©2006. xlvi, 703 pages illustrations (some color), color maps 29 cm "This textbook contains select material from marketing, eighth edition by Robert Kerin...[and three others], c2006."p.p. verso. M & L 650 principles of marketing, Fisher College of Business, The Ohio State University--T.p. Includes bibliographical references (pages 673-700) and indexes. Marketing. Kerin, Roger A. author. Hartley, Steven author. Berkowitz, Erik author. Rudelius, William author. FO UPBAG GRC HF 5415 K47 2006A Book