00000cam a22000003i 4500 UP-1685594773861831629 Buklod 20240427150716.0 g||| | || || v| |||||| 180127s2010 nyua rb |||1 u|eng d 9780070172463 0070172463 (iLib)UPBAG-00008390149 GRC-2581 Php2,965.50 DLC BAG rda eng HF 5415 M22 2010 Perreault, William D. author. Essentials of marketing a marketing strategy planning approach William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. Twelve edition. New York McGraw-Hill/Irwin ©2010. xxxix, 691 pages illustrations (some color) 28 cm McGraw-Hill international edition. Previous editions entitled: Essentials of marketing. Includes bibliographical references and indexes. Marketing. Cannon, Joseph P. author. McCarthy, E. Jerome author. (Edmund Jerome) Essentials of marketing. FO UPBAG GRC HF 5415 M22 2010 Book