APA (7e ed.) Bronvermelding

Zikmund, W. G. (2003). Exploring marketing research (8th edition.). Thomson/South-Western.

Chicago (17e ed.) Bronvermelding

Zikmund, William G. Exploring Marketing Research. 8th edition. Mason, Ohio: Thomson/South-Western, 2003.

MLA (9e ed.) Bronvermelding

Zikmund, William G. Exploring Marketing Research. 8th edition. Thomson/South-Western, 2003.