TY  - BOOK
T1  - Marketing research management, method, and cases
A1  - Wentz, Walter B.
LA  - English
PP  - New York
PB  - Harper & Row, Publishers
YR  - 1979
ED  - Second edition.
UL  - https://tuklas.up.edu.ph/Record/UP-1685594773861693614
OP  - 770
CN  - HF 5415.2 W45 1979
SN  - 0060470062
KW  - Marketing research : Case studies.
KW  - Marketing research : Statistical methods.
KW  - Marketing research.
ER  -