Marketing research measurement and method : a text with cases

Marketing research measurement and method : a text with cases

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Xehetasun bibliografikoak
Egile Nagusiak: Tull, Donald S. (Egilea), Hawkins, Del I. (Egilea)
Formatua: Liburua
Hizkuntza:English
Argitaratua: New York Macmillan Publishing Company ©1987.
Edizioa:Fourth edition.
Gaiak:
Marketing research.
Marketing research > Case studies.