Cases in strategic marketing

Bibliografiske detaljer
Andre forfattere:	Swayne, Linda E. (Editor), Ginter, Peter M. (Editor)
Format:	Bog
Sprog:	English
Udgivet:	Englewood Cliffs, New Jersey Prentice Hall ©1989.
Fag:	Marketing > Decision making > Case studies. Marketing > Management > Case studies.