Insights for marketing management

Insights for marketing management

Show all versions (2)
Bibliographic Details
Other Authors: Gelb, Gabriel M. 1929- (Compiler), Gelb, Betsy D. 1935- (Compiler)
Format: Book
Language:English
Published: Santa Monica, California Goodyear Publishing Company, Inc. ©1977.
Edition:Second edition.
Subjects:
Marketing > Management.