Advanced cases in marketing management

Advanced cases in marketing management

Bibliographic Details
Main Authors: Bursk, Edward C. (Edward Collins) 1907- (Author), Greyser, Stephen A. (Author)
Format: Book
Language:English
Published: Englewood Cliffs, New Jersey Prentice-Hall Inc., ©1968.
Series:Prentice-Hall foundations of marketing series
Subjects:
Marketing > Management > Case studies.