Stevens, R. E. (1982). Strategic marketing plan master guide. Prentice-Hall, Inc.
Citación estilo ChicagoStevens, Robert E. Strategic Marketing Plan Master Guide. Englewood Cliffs, N. J: Prentice-Hall, Inc, 1982.
Cita MLAStevens, Robert E. Strategic Marketing Plan Master Guide. Prentice-Hall, Inc, 1982.
Warning: These citations may not always be 100% accurate.