Skinner, S. J. (1994). Marketing (2nd edition.). Houghton Mifflin Company.
Chicago Style (17th ed.) CitationSkinner, Steven J. Marketing. 2nd edition. Boston: Houghton Mifflin Company, 1994.
MLA (9th ed.) CitationSkinner, Steven J. Marketing. 2nd edition. Houghton Mifflin Company, 1994.
Warning: These citations may not always be 100% accurate.