Boone, L. E., & Kurtz, D. L. (1986). Contemporary marketing (Fifth edition.). Dryden Press.
Cita Chicago (17th ed.)Boone, Louis E., i David L. Kurtz. Contemporary Marketing. Fifth edition. Chicago: Dryden Press, 1986.
Cita MLA (9th ed.)Boone, Louis E., i David L. Kurtz. Contemporary Marketing. Fifth edition. Dryden Press, 1986.
Atenció: Aquestes cites poden no estar 100% correctes.