Marketing research text and cases

Marketing research text and cases

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Xehetasun bibliografikoak
Egile Nagusiak: Boyd, Harper W. (Egilea), Westfall, Ralph L. (Egilea), Stasch, Stanley F. (Egilea)
Formatua: Liburua
Hizkuntza:English
Argitaratua: Homewood, Illinois Richard D. Irwin, Inc. 1981.
Edizioa:Fifth edition.
Gaiak:
Marketing research.
Marketing research > Case studies.