Shimp, T. A. (2007). Integrated marketing communications in advertising and promotion (7th ed.). Thomson/South-Western.
Čikaški stil citiranja (17. izdanje)Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. 7th ed. Mason, Ohio: Thomson/South-Western, 2007.
MLA način citiranja (9. izdanje)Shimp, Terence A. Integrated Marketing Communications in Advertising and Promotion. 7th ed. Thomson/South-Western, 2007.
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