Lovelock, C. H. (2001). Services marketing (4th ed.). Pearson Education Asia.
Chicago Style (17th ed.) CitationLovelock, Christopher H. Services Marketing. 4th ed. Singapore: Pearson Education Asia, 2001.
MLA (9th ed.) CitationLovelock, Christopher H. Services Marketing. 4th ed. Pearson Education Asia, 2001.
Warning: These citations may not always be 100% accurate.