Cita APA

McGann, A. F., & Russell, J. T. (1988). Advertising media: A managerial approach (Second edition.). Irwin.

Citación estilo Chicago

McGann, Anthony F., and J. Thomas Russell. Advertising Media: A Managerial Approach. Second edition. Homewood, Illinois: Irwin, 1988.

Cita MLA

McGann, Anthony F., and J. Thomas Russell. Advertising Media: A Managerial Approach. Second edition. Irwin, 1988.