Tongren, H. N. (1987). Cases in consumer behavior. Prentice-Hall, Inc.
Cita Chicago Style (17a ed.)Tongren, Hale N. Cases in Consumer Behavior. Englewood Cliffs, New Jersey: Prentice-Hall, Inc, 1987.
Cita MLA (9a ed.)Tongren, Hale N. Cases in Consumer Behavior. Prentice-Hall, Inc, 1987.
Precaución: Estas citas no son 100% exactas.