An introduction to strategic management concepts and cases

The eleventh edition of Strategic Management is a current, well-written strategic management book with the most up-to-date compilation of cases available. The author provides an overview of strategic management, as well as strategy formulation and implementation, strategy evaluation, strategic manag...

Πλήρης περιγραφή

Λεπτομέρειες βιβλιογραφικής εγγραφής
Κύριος συγγραφέας: David, Fred R. (Συγγραφέας)
Μορφή: Βιβλίο
Γλώσσα:English
Έκδοση: Singapore Pearson Education South Asia Pte Ltd [2007]
Έκδοση:Eleventh edition.
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