An introduction to strategic management concepts and cases

The eleventh edition of Strategic Management is a current, well-written strategic management book with the most up-to-date compilation of cases available. The author provides an overview of strategic management, as well as strategy formulation and implementation, strategy evaluation, strategic manag...

Ausführliche Beschreibung

Bibliographische Detailangaben
1. Verfasser: David, Fred R. (VerfasserIn)
Format: Buch
Sprache:English
Veröffentlicht: Singapore Pearson Education South Asia Pte Ltd [2007]
Ausgabe:Eleventh edition.
Schlagworte: