An introduction to strategic management concepts and cases

The eleventh edition of Strategic Management is a current, well-written strategic management book with the most up-to-date compilation of cases available. The author provides an overview of strategic management, as well as strategy formulation and implementation, strategy evaluation, strategic manag...

وصف كامل

التفاصيل البيبلوغرافية
المؤلف الرئيسي: David, Fred R. (مؤلف)
التنسيق: كتاب
اللغة:English
منشور في: Singapore Pearson Education South Asia Pte Ltd [2007]
الطبعة:Eleventh edition.
الموضوعات: