APA (7th ed.) Citation

Armstrong, G., & Kotler, P. (2003). Marketing: An introduction (Sixth edition.). Prentice Hall.

Chicago Style (17th ed.) Citation

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. Sixth edition. Upper Saddle River, New Jersey: Prentice Hall, 2003.

MLA (9th ed.) Citation

Armstrong, Gary, and Philip Kotler. Marketing: An Introduction. Sixth edition. Prentice Hall, 2003.