Aaker, D. A. (2005). Strategic market management (7th ed.). Wiley.
Cita Chicago (17th ed.)Aaker, David A. Strategic Market Management. 7th ed. New York, N.Y: Wiley, 2005.
Cita MLA (9th ed.)Aaker, David A. Strategic Market Management. 7th ed. Wiley, 2005.
Atenció: Aquestes cites poden no estar 100% correctes.