00000cam a22000004i 4500 UP-1685594773861372075 Buklod 20240424150514.0 g||| | || || ta 151126s2002 ohua rb |001 0|eng d 0324058810 (iLib)UPBAG-00000020909 GRC-0068 Php8,262.00 DLC BAG rda eng HD 30.22 M32 2002 McGuigan, James R. author. Managerial economics applications, strategy, and tactics James R. McGuigan, R. Charles Moyer, Frederick H. deB. Harris. Ninth edition. Mason, Ohio South-Western [2002] xviii, 775 pages illustrations (some color) 26 cm text rdacontent unmediated rdamedia volume rdacarrier Includes bibliographical references and index. Part I. Introduction: ch. 1. Introduction and goals of the firm -- Ch. 2. Fundamental economic concepts -- Part II. Demand and forecasting: Ch. 3. Demand analysis -- Ch. 4. Estimation of demand -- Ch. 5. Business and economic forecasting -- Ch. 6. Exchange rates and international trade: managing exports -- Part III. Production and cost: Ch. 7. Production economics -- Ch. 8. Cost analysis -- Ch. 9. Applications of cost theory -- Part IV. Pricing and output decisions: strategy and tactics: Ch. 10. Prices, output, and strategy: pure and monopolistic competition -- Ch. 11. Competitive markets under asymmetric information -- Ch. 12. Price and output determination: monopoly and dominant firms -- Ch. 13. Price and output determination: oligopoly -- Ch. 14. Game-theoretic rivalry: best-practice tactics -- Ch. 15. Orangizational form, governance, and mechanism design -- Ch. 16. Pricing techniques and analysis -- Ch. 17. Government regulation -- Part V. Long-term invertment decisions and risk management: Ch. 18. Long-term investment analysis -- Web chapter A. Optimization techniques -- Web chapter B. Linear-Programming applications -- Appendix A. The time value of money. Managerial economics. Managerial economics Problems, exercises, etc. Moyer, R. Charles 1945- author. Harris, Frederick H. deB author. FO UPBAG GRC HD 30.22 M32 2002 Book