Marketing principles & perspectives

Marketing principles & perspectives

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Bibliografiske detaljer
Main Authors: Bearden, William O. 1945- (Author), Ingram, Thomas N. (Author), LaForge, Raymond W. (Author)
Format: Bog
Sprog:English
Udgivet: Boston, Massachusetts McGraw-Hill/Irwin ©2001.
Udgivelse:Third edition.
Serier:McGraw_hiill/Irwin series in marketing
Fag:
Marketing > United States.