Social marketing improving the quality of life

Social marketing improving the quality of life

Bibliografiske detaljer
Main Authors: Kotler, Philip (Author), Roberto, Ned (Author), Lee, Nancy (Author)
Format: Bog
Sprog:English
Udgivet: Thousand Oaks, Calif. Sage c2002.
Udgivelse:2nd ed.
Fag:
Social marketing.
Behavior modification.