A study of the impact of product packaging on the buying behavior of the consumer-buyer
50 individual residing in three different residential areas in Baguio City namely: Government Center Subdivision, Upper Q.M., and Fil-Am Compound were taken as respondents in this research. Stratified random method was used in the selection of respondents. The main objective of this study, is to det...
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| Format: | Thesis |
| Language: | English |
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1988.
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