Evans, J. R., & Berman, B. (1997). Marketing (Seventh edition.). Prentice-Hall International.
Cita Chicago (17th ed.)Evans, Joel R., i Barry Berman. Marketing. Seventh edition. Upper Saddle River, New Jersey: Prentice-Hall International, 1997.
Cita MLA (9th ed.)Evans, Joel R., i Barry Berman. Marketing. Seventh edition. Prentice-Hall International, 1997.
Atenció: Aquestes cites poden no estar 100% correctes.