A rating-based conjoint analysis on the drivers of choice for plant-based meat alternatives (PBMAS) in Metro Manila

The demand for plant-based meat alternatives (PBMAs) has been increasing in popularity in the Philippines. A better knowledge of the drivers of choice that motivate Filipino PBMA purchasers and consumers is necessary to increase its marketability in the country. The study aims to determine which PBM...

詳細記述

書誌詳細
第一著者: De Leon, Jonas Voltaire G. (著者)
その他の著者: Gozales, Benjamin A. (adviser.)
フォーマット: 学位論文
言語:English
主題: