00000cam a22000004a 4500 UP-1685594773857697845 Buklod 20191106080200.0 m |o d | ta 031210s1988 xx a rb |001 0|eng d 9711105454 (iLib)UPEPP-00004823411 eb msmt smsa HF 5823 K45 1996 Russell, Thomas 194- Kleppner's advertising procedure. 13th ed. J. Thomas Russell, W. Ronald Lane. Manila JMC Press c1996. 686 p. The Prentice Hall series in marketing Rev. ed. of: Kleppner's advertising procedure / Thomas Russell, Glenn Verrill, W. Ronald Lane. 9th ed. c1996. Reprinted under authority of Presidential Decree No. 285 as amended by PD Nos. 400 & 1203 Advertising. Lane, W. Ronald. Kleppner, Otto 1899- Advertising procedure. Advertising procedure. UPEPP UPEPP HF 5823 K45 1996 Book