Consumer behavior

Consumer behavior

Bibliografski detalji
Glavni autori: Hoyer, Wayne D. (Autor), MacInnis, Deborah J. (Autor), Pieters, Rik (Autor)
Format: Knjiga
Jezik:English
Izdano: Boston, MA Cengage Learning c2018.
Izdanje:7th edition.
Teme:
Consumer behavior.