Marketing plan - Bautista, Gladys; Cabrera, Henry P. (Pampanga University of the Philippines Diliman Extension Program in Pampanga, 1998)
Thesis (BM 171-Marketing Management II) UPDEPP, c1998.
Keywords: Bernardo, Fernando; Dueñas, Kenneth; Ocampo, Marilyn; Sunga, Michelle; Vitug, Ryan