Cassell, D. K. (1983). How to advertise and promote your retail store. American Management Associations.
Cita Chicago (17th ed.)Cassell, Dana K. How to Advertise and Promote Your Retail Store. New York: American Management Associations, 1983.
Cita MLA (9th ed.)Cassell, Dana K. How to Advertise and Promote Your Retail Store. American Management Associations, 1983.
Atenció: Aquestes cites poden no estar 100% correctes.