The loyalty effect the hidden force behind growth, profits, and lasting value

Detalles Bibliográficos
Autor Principal:	Reichheld, Frederick F.
Outros autores:	Teal, Thomas 1937-
Formato:	Libro
Idioma:	English
Publicado:	Boston, Mass. Harvard Business School Press c1996.
Subjects:	Customer relations. Consumer satisfaction. Job satisfaction. Labor productivity. Loyalty.
Acceso en liña:	Table of Contents