Lua APA (7ú heag.)

Malhotra, N. K. (2009). Basic marketing research: A decision-making approach (3rd ed.). Prentice Hall.

Lua i Stíl Chicago (17ú heag.)

Malhotra, Naresh K. Basic Marketing Research: A Decision-making Approach. 3rd ed. Upper Saddle River, N.J: Prentice Hall, 2009.

Lua MLA (9ú heag.)

Malhotra, Naresh K. Basic Marketing Research: A Decision-making Approach. 3rd ed. Prentice Hall, 2009.

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