Cooper, D. R., & Schindler, P. S. (2011). Business research methods (11th ed.). McGraw-Hill Irwin.
Cita Chicago Style (17a ed.)Cooper, Donald R., y Pamela S. Schindler. Business Research Methods. 11th ed. Boston: McGraw-Hill Irwin, 2011.
Cita MLA (9a ed.)Cooper, Donald R., y Pamela S. Schindler. Business Research Methods. 11th ed. McGraw-Hill Irwin, 2011.
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